Story Time
Fellow was started in 2020 as a passion project that was meant as a side hustle but quickly became a full-time gig. Less than two months after the launch of our personalized pennants, our Lucas pennant went viral, placing us in the top 1% of Etsy sellers. Now, six years and 27,000 orders later, we're still making flags with all our original values in mind.
As technology has developed, there's no shortage of similar products on the market, but quality and craftsmanship varies widely. At Fellow, we're still making flags the way we started - heirloom quality felt, hand cut trim and bases, and hand fused lettering. Everything is made from start to finish in our small Salt Lake City studio by me and a tiny team of assistants.
My hope is that our flags will become a cherished part of your life - whether it's celebrating your favorite people, a special place, or just something that just brings some happiness in the chaos.
forever for the people and places that shape us.
